Qatar Airways has launched a virtual reality (VR) experience program for visitors to be able to tour the airline’s check-in system and flight experience. 

Called Qverse, it features the world’s first known ‘MetaHuman’ cabin crew to guide website visitors in the virtual tour. 

The program was developed by Epic Games’ Unreal Engine, the world’s most advanced real-time 3D creation tool, and MetaHuman Creator, a cloud-based app for creating high-fidelity digital humans. 

According to Qatar Airways, it is the first global airline to introduce a MetaHuman cabin crew, featuring a digitally-created 3D human model named ‘Sama’, whose name is of Arabic origin and translates to ‘sky’.

Sama offers an interactive customer experience, taking them on a virtual journey while presenting the features in both Qatar Airways’ Business and Economy Class cabins through a narrated script. 

“With physical boundaries beginning to be challenged by the metaverse on an increasingly larger scale, it is exciting to embrace a technology that enables all travel enthusiasts to enjoy a unique immersive experience of our award-winning products and services,” Qatar Airways Group Chief Executive, Mr. Akbar Al Baker said in a statement.

“Our status as the first airline to introduce a MetaHuman cabin crew is testament to our unwavering desire to innovate and delight our customers. We are constantly looking forward to adopting and introducing novel technologies that enhance our passengers’ complete journey.”

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